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NOT A DIET.
A conversation
with yourself.
The only wellness coach who learns how you think, how you speak, and what you truly need β€” because she is you.
πŸ”¬ The Science of Mirroring
Heal the relationship.
The rest follows.
73%
of sustainable wellness outcomes come from psychological habit change, not calorie restriction β€” behavioral psychology research
2Γ—
more likely to maintain healthy habits when addressing the emotional root, not just the behaviour β€” APA research
90%
of people who heal their relationship with food achieve lasting wellness β€” vs 5% on traditional diets
πŸ“Š Market Opportunity
A $27B market with
zero direct competitors
$14.9B
Women's wellness apps by 2030
85M
US women 25–55 β€” Mirra's core audience
67%
Want coaching but can't afford it
0
Competitors with voice clone + avatar coaching
πŸͺž
Mirra's differentiator
Your face + voice = the only coach you'll completely trust
No direct competition
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9:41
●●● πŸ“Ά πŸ”‹
Step 1 of 7
Skip β†’
Step 1 β€” Your Coach
Let's build your Mirra πŸͺž
Choose a photo from a moment you felt truly beautiful, confident, and like your best self β€” your happiest, your boldest, your most YOU. 🌸
Why this matters ✨
This is the face that will coach you every single day. Every time she speaks, she is a living reminder: that woman is still you. She has always been you. She is waiting for you to come back to her. This is how you do it.
πŸ“·
Choose your most confident photo
A moment you felt like your most powerful self 🌸
Your Name
Your Goal
Step 2 β€” Your World
Tell Mirra about you
A typical day looks like...
Your biggest struggles
Who you're doing this for
Are you in perimenopause or menopause?
🌸 Perimenopause Mode Activated
Mirra will adjust your nutrition targets, coaching approach, and check-ins to support hormonal fluctuation. Your body is changing β€” not failing.
Step 3 β€” Calorie Calculator
Let's find your nourishment target 🌿
Mirra uses the Mifflin-St Jeor formula to calculate exactly how much nourishment your body needs β€” not to restrict you, but to fuel you fully.
Age
Current Weight (lbs)
Height (ft)
Height (in)
Activity Level
Your Goal
1,650
Calories Per Day Recommended
1,640
BMR
2,152
TDEE
-500
Deficit
Step 4 β€” Your Language
How do you actually talk? πŸ—£οΈ
πŸ”¬ The Mirroring Effect
Mirror neurons fire when we hear our own speech patterns β€” building 73% stronger trust. Mirra learns your language so coaching feels like your most trusted self talking back.
When you're pumped, you say...
When you need a push, you want...
On hard days you talk to yourself like...
Step 5 β€” Voice Clone
Give Mirra your voice πŸŽ™οΈ
Record 30 seconds β€” Mirra clones your voice so your coach sounds exactly like you.
"Hey Mirra, I'm ready to show up for myself. Let's fix this crown together."
Tap to Record
Step 6 β€” Coaching Style
How should Mirra show up?
πŸ’™
Warm BFF
"Girl, I've got you β€” always."
βœ“
🧠
Therapist
"Tell me more about that feeling..."
βœ“
πŸ”₯
Hype Coach
"LET'S GO! You are THAT girl!"
βœ“
✨
Tough Love
"No excuses. Fix your own crown."
βœ“
🌿
Nurturing
"Be gentle with yourself, love."
βœ“
Step 7 β€” Your Numbers
Set your foundation 🌸
Current Weight
Goal Weight
Daily Calorie Goal (from calculator)
Daily Step Goal
Mirra's Rec for You
At 42 with your activity level, 1,600–1,700 cal/day creates a sustainable 500-cal deficit. This approach respects perimenopause hormones and avoids the cortisol spike that sabotages weight loss.
Mirra is listening
1:24
πŸ‘©
Mirra Β· Warm BFF Mode
"Hey Tiffany. Before we talk about food or steps β€” how are you actually feeling right now? Not the surface answer. The real one. 🌸 I'm here for all of it."
😊
9:41
●●● πŸ“Ά πŸ”‹
Thursday · Day 1 🌱
Daily Wellness Log
580nourishment
580 cal
Nourishment target: 1,652 cal
🌿 Room to nourish: 1,072 cal
πŸ₯© Protein
42g / 120g
35% of goal
🌾 Total Carbs
61g / 150g
41% of goal
🌿 Net Carbs
53g / 120g
44% Β· carbs βˆ’ fiber
πŸ«™ Fat
18g / 55g
33% of goal
🌱 Fiber
8g / 25g
32% of goal
🍬 Sugar
22g / 40g
55% β€” watch this ⚠️
Intermittent Fasting
Active
16:8
18:6
14:10
12:12
5:2
Custom ✏️
13h
24m elapsed
FASTING πŸ”₯
13:24
Elapsed
2:36
Remaining
3
Day Streak
πŸ”₯
Fat Burn
Hour 13 β€” your body has fully switched to fat-burning mode. Stay hydrated. If a craving hits, open Mirra and talk it through. I'm right here. 🌸
🌸 Perimenopause Mode: Mirra will alert you if your fast exceeds 16hrs to protect cortisol levels.
3,714steps
Steps Today
3,714 / 10,000
1.7 mi Β· 186 cal burned πŸšΆβ€β™€οΈ
Mood Check-In ✨
Meals
+ Add
🍳
Scrambled eggs + coffee
Breakfast Β· 8:15 AM
P: 18gC: 2gF: 14g
280
cal
πŸ₯—
Grilled chicken salad
Lunch Β· 12:30 PM
P: 24gC: 12gF: 4g
300
cal
Hydration πŸ’§
32 / 64 oz
9:41
●●● πŸ“Ά πŸ”‹
Your Journey
Wellness Journey 🌿
Streak
1
Day
"Wellness is not a destination. It's the way you talk to yourself every single day." ✨
βš–οΈ
250 lbs
Start weight
Goal: 150
πŸ”₯
580 cal
Eaten today
1,072 left
πŸ‘Ÿ
3,714 steps
Today
6,286 to go
πŸ₯©
42g prot
Protein today
78g to go
Weight Journey
250 lbs On track to your goal ✨
Today1 mo3 mo6 moGoal
"What's one tiny thing you're proud of today?" 🌸
Fasting History πŸ•
3
Streak
12
Total Fasts
16:8
Protocol
16h
Mon
14h
Tue
16h
Wed
β€”
Thu
Now
Fri
Sat
Sun
πŸ’‘ Mirra noticed: Thursdays are consistently your hardest fasting day. What's different about Thursdays? Let's talk.
Crown Collection πŸ‘‘
🌱
Day One
πŸ”₯
3 Days
πŸ’§
Hydrated
πŸ‘Ÿ
10k Steps
πŸ₯©
Protein Pro
✨
First 5 lbs
πŸ†
30 Days
9:41
●●● πŸ“Ά πŸ”‹
Your Squad
Community 🌸
οΌ‹
Your Story
πŸ”΄
Go Live
LIVE
πŸ‘©πŸ½
Jasmine
πŸ‘±β€β™€οΈ
Becca
πŸ‘©πŸΎβ€πŸ¦±
Keisha
πŸ‘©πŸ»
Mia
πŸ’ͺ
Coach Live
LIVE
πŸ‘©πŸ½
Jasmine M.
Lost 23 lbs Β· 8 weeks
πŸ₯‘
My go-to lunch that keeps me full for HOURS πŸ₯‘ Avocado toast with everything bagel seasoning + 2 poached eggs. Under 400 cal and 24g protein!
#MirraLife #HealthyEating #ProteinFirst #WeightLoss
🀍124
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πŸ‘©πŸΎβ€πŸ¦±
Keisha T.
Down 8 lbs Β· Week 3
πŸ†
WEEK 3 WIN!
DOWN 8 LBS IN 3 WEEKS! πŸ‘‘ I can't believe how different I already feel. Mirra kept me accountable even on the days I wanted to quit. This community is everything.
#FixYourCrown #MirraTransformation #Progress
🀍347
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πŸ‘©πŸ»
Lauren P.
Mirra member Β· 2 months
🍳
Meal prepped for the whole week in 1 hour ⏰ 5 meals, all macros tracked in Mirra. Protein: 120g hit every single day this week πŸ₯©
#MealPrep #MacroTracking #MirraLife
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Community Progress 🌸
πŸ’ͺ
β™₯ 234
πŸƒβ€β™€οΈ
β™₯ 187
πŸ₯—
β™₯ 92
✨
β™₯ 445
🎯
β™₯ 318
πŸ‘‘
β™₯ 567
🌸
β™₯ 201
πŸ’ƒ
β™₯ 389
πŸ†
β™₯ 156
πŸ“
Workout Partner Finder
Meet real people in your area who share your goals
πŸ‘©πŸ½
Destiny R.
πŸ“ 1.2 miles away Β· Verified βœ“
Walking
Morning
Keto
Goal: Lose 40 lbs Β· 3Γ— / week mornings
πŸ‘©πŸ»
Sarah K.
πŸ“ 2.4 miles away Β· Verified βœ“
Gym
Evenings
Strength
Goal: Tone up Β· 4Γ— / week evenings
πŸ‘©πŸΎ
Monique B.
πŸ“ 0.8 miles away Β· Verified βœ“
Walking
Flexible
Perimenopause
Goal: Lose 60 lbs Β· Any time, flexible schedule
πŸŒΈπŸ‘‘βœ¨
πŸ‘©
Tiffany
Wellness journey · Day 1 🌱
1
Streak
12
Posts
48
Friends
127
Following
My Why ✨
"I'm doing this for my kids, my fiance, and most of all β€” myself. I want to feel like ME again."
My Mantra
"Not a diet. A conversation with myself." πŸ‘‘
Profile Theme 🎨
πŸ“
Font Style
Sticker Wall ✨
+ Add Sticker
🌸 πŸ‘‘ πŸ’ͺ ✨ πŸŽ€ 🌿
+ Add
Accountability Circle πŸ’™
πŸ‘©πŸ½
Jasmine
πŸ‘©πŸΎβ€πŸ¦±
Keisha
πŸ‘±β€β™€οΈ
Becca
οΌ‹
Add
πŸ“Œ Pinned Post
πŸ‘©
Tiffany
Day 1 · Starting my journey 🌱
πŸ“Œ
πŸ‘‘
Day One.
Today I decided to stop starting over and just start. This is not about being perfect. It is about being honest with myself, one day at a time. Fix your own crown, sis. Not a diet. A conversation with myself. πŸ‘‘
#FixYourCrown #NotADiet #MirraLife #Day1
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✨ All
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πŸ’ͺ Transformation
πŸ‘©πŸ½
@jasmine_wellness
Lost 47 lbs Β· Mirra member 6 months
6 months ago I couldn't walk up stairs without losing my breath. Today I ran 3 miles. Mirra didn't give me a meal plan β€” she helped me understand WHY I was eating. That changed everything. πŸ‘‘
#MirraTransformation #FixYourOwnCrown #NotADiet #WeightLossJourney
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πŸ₯— Recipe
πŸ‘©πŸ»
@healthyeats_becca
Macro-friendly recipes Β· 12K followers
High-protein pasta bowl that tastes like cheat day but hits your macros 🍝 40g protein, 480 cal, ready in 15 minutes. Full recipe in my Mirra profile!
#HighProtein #MacroFriendly #HealthyRecipes #MirraEats
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πŸ‹οΈ Workout
πŸ‘©πŸΎβ€πŸ¦±
@fitlife_keisha
NASM certified Β· At-home workouts
No equipment. No excuses. 10-minute standing HIIT for us work-from-home queens πŸ‘‘ I designed this for days when you can't leave the house β€” it WORKS. ~150 cal burned!
#HomeWorkout #HIIT #WFHFitness #MirraMove #WorkFromHomeQueen
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🧘 Yoga
πŸ‘©πŸΌ
@yogaflow_mia
500hr certified Β· Mind-body wellness
5 minutes every morning changed my relationship with my body. This beginner-friendly flow is for anyone who has never done yoga and feels like their body is broken. It is not. Start here. 🌿
#BeginnerYoga #MorningFlow #MindBody #MirraWellness #BodyLove
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🌸 Perimenopause
πŸ‘©
@peri_warriors
Board-certified Β· Women 40+ wellness
The weight gain, the brain fog, the exhaustion, the cravings β€” it is ALL REAL and it is NOT your fault. Your hormones are changing. Here are the 3 things that actually helped me lose 28 lbs during peri. Nobody talks about this. 🌸
#Perimenopause #HormoneHealth #PeriWeightLoss #MirraWellness #Over40Wellness
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🧬 Nutrition
πŸ‘©πŸ½β€βš•οΈ
@nutritionfacts_real
Registered Dietitian Β· Evidence-based
Why you're not losing weight even when you're eating clean 🀯 The protein gap NOBODY talks about. If you're not hitting 0.8–1g of protein per pound of goal body weight, your body is holding on to fat. Here's how to fix it.
#NutritionScience #ProteinFirst #WhyAmINotLosingWeight #MirraNutrition
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πŸ‘‘ Mindset
πŸ‘©πŸΎ
@mindset_queen_real
Psychology coach Β· Emotional eating specialist
You don't need another fresh start. You need to stop stopping. The most powerful thing you can do right now is NOT start over β€” it's just keep going from exactly where you are. Fix your own crown and move. πŸ‘‘
#FixYourOwnCrown #MindsetShift #EmotionalEating #MirraLife #NeverGiveUp
πŸ‘±β€β™€οΈ
Becca L.
12,400 steps today πŸšΆβ€β™€οΈ
πŸ‘Ÿ
Pushed the stroller 4 miles this morning and hit my step goal before noon! This is possible with a baby, mamas πŸ’ͺ
#MomLife #StepsChallenge #MirraLife
🀍89
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9:41
●●● πŸ“Ά πŸ”‹
πŸ‘©
✏️
Tiffany
Fixing her crown, one day at a time
πŸ’™ Warm BFF
Day 1 🌱
Goal: Feel like myself ✨
✨
Upgrade to Mirra Premium
Unlimited sessions Β· Voice clone Β· All features Β· $6.99/mo
β†’
πŸͺž
My Coach Avatar
Photo, name & voice clone
β€Ί
🎭
Personality Mode
Currently: Warm BFF πŸ’™
β€Ί
πŸŽ™οΈ
Voice Settings
Re-record your voice clone
β€Ί
πŸ”’
Macro Goals
Protein 120g Β· Carbs 150g Β· Fat 55g
β€Ί
🎯
Goals & Calorie Target
1,652 nourishment target Β· Feel my best
β€Ί
πŸ””
Smart Nudges
3PM sugar check Β· Morning weigh-in
β€Ί
🎨
Customize Mirra
Themes, colors & appearance
β€Ί
🌸
Health Profile
Hormones, triggers & context
β€Ί
πŸ“
Workout Partner Settings
Location, preferences & privacy
β€Ί
πŸ•
Fasting Mode
16:8 Β· 3-day streak Β· Peri-safe on
β€Ί
🧠
Coach Log Access
On β€” Mirra reads your log
β€Ί
MIRRA
Version 1.0 Β· Β© Tiffany. All rights reserved. Β· Fix Your Own Crown πŸ‘‘